Budweiser brewery stops making beer to send water to Storm Harvey victims instead

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The makers of Budweiser have halted beer production to send cans of water to the victims of Hurricane Harvey instead.

On Monday, the Anheuser-Busch brewery initiated its emergency water programme, sending more than 155,000 cans of drinking water to Louisiana and Texas, the Miami Herald reported. 

The programme has been in place since 1986, with the brewery typically shutting down beer production twice a year to produce cans of emergency drinking water. 

“Since 1988 we have donated an excess of 76 million cans of clean drinking water,” Bill Bradley, Anheuser-Busch’s Vice President of Community Affairs, told TODAY. “The Cartersville location is our designated brewery for the emergency water program — it’s something we’re very proud of.”

To make it happen, Anheuser-Busch partners up with the American Red Cross, as well as its network of independent distributors. 

“We have an excess of 400 independent distributors throughout the U.S. [that] allow us to do this,” said Bradley. “It would be so much more difficult to do it without them at the local level.”

The brewery in Cartersville, Georgia, usually sends out about 250 beer trucks a day; these are now being used to help the communities affected by Hurricane Harvey. 

“Throughout the year, we periodically pause beer production at our Cartersville, Georgia brewery to produce emergency canned drinking water so we are ready to help out communities across the country in times of crisis. Putting our production and logistics strengths to work by providing safe, clean drinking water is the best way we can help in these situations,” said Sarah Schilling of Anheuser-Busch Brewmaster.


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