'Offensive' Nutters sweets on sale in Poundland spark mental health row

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Poundland has been hit with a backlash after selling sweets called “Nutters” picturing cross-eyed characters on the packets.

Campaigners branded the name of the treat “offensive” and called for the line of products to be pulled from sale, the Sun reported.

The sweets, which are similar to M&Ms, are being sold in 869 stores across the UK.

The packet features three peanut-shaped characters which appear to be cross-eyed.

MP Norman Lamb, whose son Archie, 29, faced mental health issues, urged the chain to apologise over the sweets.

The sweets have been on sale in Poundland for the past 12 months. (Rui Vieira/PA)

The Liberal Democrat, who represents North Norfolk, told the Sun: “There is a stigma attached to mental health and we need to be careful about the way we talk about it.

“The product needs to be quickly withdrawn from sale and Poundland needs to apologise.”

Dr Sophie Dix, of charity MQ: Transforming Mental Health, branded the imagery used on the packets “distressing”. 

“Such offensive language and distressing imagery is a real step backwards,” she said.

A spokeswoman for Poundland said the chain was “saddened” by the row and confirmed the line was being “assessed”.

She told the Standard: “These nut chocolate bags have been a popular item over the last 12 months but we are saddened to hear that the item has caused offence. 

“We take all feedback on board and have committed to assessing this line at its next formal review.”

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